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Content Marketing Agency

Driving Your Digital Acquisition & ROI

Authoritative

Authoritative

Create content that solve problems and establishes you as an industry leader.

Targeted & Channel Specific

Targeted & Channel Specific

Consistently appeal to your customers' short-term and long-term emotional fulfillment.

ROI Focused

ROI Focused

Translate content marketing into revenue and quantifiable performance metrics.

How We Approach

Content Marketing

01

IDEATE

Combine your products and services with a distinct human personality through unique and powerful content that has a unique differentiating factor.

02

OPTIMISE

Utilise data and insights to optimise your content to perfectly fit your target audience based on your customer personas and business goals.

03

CREATE

Every piece of content says something about your brand. To get maximum upside, create a uniform and coherent stream of content that aligns with your brand personality.

04

AMPLIFY

Producing content is one thing; and distributing it is a totally different beast. We ensure your content distribution maximises your exposure and conversations with your customers.

05

MEASURE

Leverage technology and a set of best practices and tools to allow your content marketing process to be extremely flexible, quick, and error free.

06

ITERATE

Apply your learned lessons from customer feedback by further improving your content distribution and repurposing your content to maximise its potential and ROI.

Improve Your Financial Performance

Content Marketing That Drives Results

Are you looking for a Content Marketing Agency to improve your content marketing strategy and digital acquisition performance?

 

One of the biggest challenges in content marketing is that you need to stay consistent because that’s the only way you can remain relevant especially in a competitive digital environment like today. In content marketing, fortune favours those who allocate the time and brains to carefully craft and execute strategies that engage consumers and customers in conversations that build trust and elicit the right emotions.

 

Consumers are constantly faced with information overload. This means that they will more likely resort to ‘trusted’ (or at least they think they can trust) sources to find out the information they need to make a buying decision.

Content marketing strategy aligned with your goals

There is absolutely no point in investing in content marketing if it doesn’t contribute towards your business goals. There are far many marketers focusing on vanity metrics than one would imagine. How can you successfully translate your content marketing strategy into real business and financial results? The one thing we always advise our clients to do, is focus your content on solving real and difficult problems especially if you are in the B2B space. In B2C, your content marketing needs to focus on addressing emotional fulfillment.

 

Work with a Content Marketing Agency that can help you establish your brand as a go-to figure in your industry by creating a well-rounded content strategy combined with trusted and engaging, channel specific content.

$5,000,000+ Revenue Generated for our clients

$5,000,000+ Revenue Generated for our clients

20,000+ Leads Generated for our clients

20,000+ Leads Generated for our clients

Hundreds of Thousands of Savings

Hundreds of Thousands of Savings

Industry Experts

Talking about SAVV DIGITAL

SAVV have ensured they understand our business, aspirations and strategy, and have delivered results that have exceeded our expectations with a strong Return on Marketing Investment.

— James Bell

General Manager, Linx Institute

Rani and the SAVV Digital team have a wealth of knowledge in Digital Marketing, Sales Operations and Technology as well as detailed understanding of Business and Market Intelligence to assist with management decision making.

— Philip Kilic

Operations Leader, Open Colleges

We reached out to SAVV DIGITAL at a turning point in our business. From the get go, Rani and the team at SAVV DIGITAL worked with us to increase our online presence and direct qualified leads to our business. We were able to significantly improve our lead generation and customer acquisition capability and in turn, multiply our revenues.

— Rafael Washington

Marketing Manager, Linx Institute

How to improve your

Content Marketing Campaigns

Work with a Content Marketing Agency that delivers. Increase your content marketing effectiveness by adjusting your approach to become more defined and quantified.

What are the benefits of content marketing?

Today, trusted content, friends and influencers tend to have much more influence in decision making than ever before. Content Marketing can help boost your business KPIs like sales and revenues to EBITDA when done right. Some of the other benefits your brand can have is increased trust and authority amongst consumers and customers.

What are the best ways to do content marketing?

There isn’t one single way of doing things when it comes to your content marketing strategy. However, the one thing we always advise our clients to do, is focus on making relationships and having meaningful conversations. Don’t take a shot in the dark by attempting to spray some random content and pray you get results. That’s just throwing your money away.

How do you create a content marketing strategy?

Start by defining all your customers personas. From there, determine all the channels and content types that fit well with your targeted personas. You want to invest 80% of your content in channels and content types that are proven to bring results. You can allocate the remaining 20% to new methods and untested channels and hopefully get even better results.

Do I need a content marketing platform?

You don’t necessarily need a content marketing platform. Although, having the right one can considerably improve your efficiency, effectiveness and ROI. This can include streamlining content creation process, reducing content production risks, improvement of collaboration, and increased transparency on business impact.

What's the relationship between SEO & Content Marketing?

SEO is only one area of digital marketing where the right efforts of content marketing lead to great business impact such as high web traffic. However, content marketing stems outside of SEO to cover many other channels and media types. Content marketing includes video production, podcasts, blogging, infographics, amongst other content types that are utilised across various channels to engage consumers and establish brand and business goals.

Does Content Marketing bring high return on investment?

Content Marketing doesn’t always bring high ROI but when done right, it can far exceed the ROI of Advertising and other digital marketing strategies especially in the long-term. Businesses that want to stay ahead must constantly come up with content that bridges the gap in their target audience knowledge, educates them across the buying journey, solves real problems, and creates strong emotional connections.

Improve your ROI on

DIGITAL MARKETING

Get in touch with one of our senior digital marketers to discuss
how you can improve your Digital Marketing return on investment.

Brands Our Team Helped

We love helping businesses improve their digital acquisition

Learn and Master Your

Content Marketing Strategies

Get advice from a Content Marketing Agency that delivers results.

How effective is your sales and marketing strategy?

Marketing is becoming increasingly more challenging and brands are coming across more barriers in achieving their customer acquisition and revenue goals. This article discusses how to improve your marketing strategy.

Rani Arsanios May 24, 2019

The death of lead generation and rise of prospect engagement

Are you suffering from TMI? You know… too much information. It’s a major problem these days. The information age has dumped a ton of content on us, and until recently, we’ve willingly signed up for it.

Rani Arsanios April 29, 2019

Marketers Guide: Drive change through User Generated Content

95% of shoppers read online reviews before making a purchase. And, 91% trust online reviews as much as personal recommendations. How do you leverage UGC and transform your marketing?

Rani Arsanios March 7, 2019

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