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Digital Marketing Strategies For Disproportionate Growth

Digital Marketing Strategies For Disproportionate Growth

We’ve narrowed down the trends for 2019 into the three we are most excited about: Influencer Marketing, Omnichannel Marketing, and Chatbot Lead Generation.

Rani Arsanios December 2, 2018
Develop an Integrated Digital Marketing Channels Strategy

Develop an Integrated Digital Marketing Channels Strategy

Data shows that that two-thirds of businesses do not have an integrated digital marketing strategy. Are you running your digital marketing in the way you should?

Rani Arsanios November 1, 2018
B2B Lead Generation Strategies To Unlock Growth

B2B Lead Generation Strategies To Unlock Growth

Only 39% of B2B companies have a formal marketing plan in place. This article gives B2B marketers insights to help formulate better lead generation campaigns.

Rani Arsanios September 19, 2018
How a Solid Customer Persona Can Boost Your Sales

How a Solid Customer Persona Can Boost Your Sales

Some people call it a Buyer Persona, others call it a Marketing Persona or a Customer Persona. How do you create it and what impact can it have on your sales and marketing?

Rani Arsanios August 13, 2018
Strategies To Monetize Your Mobile App

Strategies To Monetize Your Mobile App

Mobile app best practices are more important than ever. The mobile app industry is one gigantic baby. This article sheds light on some slick acquisition tactics for your app.

Rani Arsanios July 27, 2018
How to get started on your Voice Search Marketing

How to get started on your Voice Search Marketing

This article is for the savvy business owner who figured out voice is going to be big and want to get the top of the cream of the crop on voice. The bad news is a lot of brands already have a solid voice strategy. For example,

Rani Arsanios July 19, 2018
Blockchain in Digital Marketing - A wave of disruption

Blockchain in Digital Marketing - A wave of disruption

Digital advertising and digital marketing in genral, have been constantly disrupted by technology. Over the last decade, we have seen more disruption that ever. From digital advertising to content marketing and social media, we have

Rani Arsanios July 13, 2018
AI in Digital Marketing - Wave of disruption

AI in Digital Marketing - Wave of disruption

How is AI changing digital marketing is a topic that is quite often discussed in 2018. Artificial intelligence is a comprehensive term for a spectrum of technologies that endeavour to imitate and perhaps exceed human intelligence. It covers a broad…

Rani Arsanios May 7, 2018
Lead Generation tactics and strategies for a better ROI

Lead Generation tactics and strategies for a better ROI

Digital Marketers are always on the hunt for the best ways to improve lead generation. Back in 1999, it took Google a month to crawl and index 50 Million pages. Today, this takes seconds if not less. We have come a long way in the …

Rani Arsanios April 22, 2018
Website design guide for better customer experience and ROI

Website design guide for better customer experience and ROI

The world of web development is in constant flux, and 2018 will be no different. According to Rani Arsanios, entrepreneur and managing director of SAVV Digital, the most significant growth this year will be in user expectations …

Rani Arsanios March 31, 2018
5 Surprisingly Easy Ways to optimise Google Ads Campaigns

5 Surprisingly Easy Ways to optimise Google Ads Campaigns

The average conversion rate for Google AdWords users is 2.7 percent for the Search Network and 0.89 percent for the Display Network. Of course, you want your business to be anything but average. You can leave those average numbers behind by following these …

Rani Arsanios October 5, 2017
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